Do you say please to your AI devices? At this rate, the things we ask of Artificial Intelligence are so comparable to that which we could get from a human, it feels weird not to use some manners. The prevalence of AI is undeniable. In multifamily property management, it’s no different. Integrating AI into your … Read more
Your properties’ online reputation can make or break your leasing efforts. That’s because potential residents depend heavily on reviews to gauge the quality of a property before signing a lease. Sometimes all it takes is a single bad review to turn prospects against your property and away from resident-status. But there is good news: actively … Read more
What is the ORA™ Score? Your ORA™ score (Online Reputation Assessment) is a numerical value between 0 and 100 that measures the strength of your property’s online reputation. It’s calculated by averaging the positive weight of all your reviews across various platforms. The higher your score, the stronger your reputation, with 100 being the highest … Read more
In today’s highly competitive market, understanding your customers’ needs and experiences is crucial. Surveys have long been a staple for gathering this essential feedback. Yet, despite best intentions, many businesses find that their surveys just aren’t delivering the insights they need. The reality is, traditional surveys often fail to engage customers or provide actionable data. … Read more
In Dyverse’s latest article, The Impact of Google Business Profile Ratings on Community Website Traffic, they dive into how online reviews and ratings play a pivotal role in driving traffic to community websites. The article highlights the direct connection between higher ratings and increased visibility, emphasizing the importance of managing your online reputation. Opiniion is … Read more
In today’s digital age, the reputation of multifamily properties hinges on their online presence. Prospective residents no longer rely solely on location, amenities, and price; they turn to online reviews to gauge the quality of living and the reliability of property management. This shift underscores the critical importance of multifamily reviews management. Why Multifamily Reviews … Read more
Importance of Star Rating in Today’s World Imagine a prospective resident is searching for the perfect place to call home. They browse through listings, read reviews, and weigh their options carefully. Among the sea of properties, one stands out—a community boasting a stellar 4.0 rating. Intrigued, they delve deeper, eager to uncover what sets this … Read more
The ORA™ Power Rankings is a tool by J Turner Research to centralize online reviews for your residential properties, often called the “ORA™ Score.” The score consists of a weighted aggregate from various review sites, including Google, Yelp, Facebook, Apartments.com, Kudzu, Yellowpages, and more. A weighted aggregate in this case means that some sites impact … Read more
In the current resident-centric housing environment, managing resident satisfaction and online reviews is crucial for growth and sustainability. With this understanding, several prominent property management companies have embarked on this. A transformative journey by integrating Opiniion, the #1 resident satisfaction platform, with their existing Yardi PMS system. This case study delves into the results generated … Read more
Lindon, UT (February 29, 2024) – Opiniion understands that successfully managing properties entails dedication, problem-solving, and genuine care for residents. As a resident satisfaction tool, Opiniion comprehends the immense effort it takes to achieve success in property management. Following the success of our inaugural Resident Choice Awards last year, we are thrilled to announce the … Read more
Empowering properties to measure and manage their resident experience every step of the way.
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