How To Improve Your ORA™ Score

The ORA™ Power Rankings is a tool by J Turner Research to centralize online reviews for your residential properties, often called the “ORA™ Score.” Their score consists of a weighted aggregate from various review sites, including Google, Yelp, Facebook, Apartments.com, Kudzu, Yellowpages, and more. A weighted aggregate in this case means that some sites impact … Read more

Case Study: Regency Boosts Online Review Volume by 3000% and Resident Satisfaction to 90% with Opiniion and MRI Software

Regency Multifamily is a private real estate investment and development firm founded in 1974. Today, Regency owns and manages 4,000 apartments throughout the Midwest. Business Challenge Regency Multifamily owns and operates 15 properties and more than 4,000 apartments. With significant staffing shortages experienced industry wide, the task of collecting online reviews and consistently receiving resident … Read more

Opiniion Announces First Annual “Resident Choice Awards”

Lindon, Utah (February 23, 2023) – At Opiniion, we know that successfully managing properties is no easy accomplishment. Among other things, property management requires dedication, problem solving, and authentic care for the residents. As a resident satisfaction tool, Opiniion understands the work it takes to bring success to a property. After years of serving an … Read more

Managing Your Online Reputation With Opiniion

Resident reviews play a crucial role in helping clients find and trust a business. Online reviews are used by most residents before making a purchase and can be an influential tool in influencing opinions. Resident surveys and reviews are particularly beneficial for property management companies. Property managers are concerned with occupancy rates and resident reviews … Read more

Opiniion Users in the Multifamily Space Experience Significant Increase in Occupancy Rates Above Industry Average

Lindon, Utah (June 22, 2021) – Opiniion, the resident feedback and online reputation platform, has released recent study findings in which 500,000 units in over 2,600 communities were examined. Multifamily management companies that utilized Opiniion’s software experienced an average of a 1.5% increase in their occupancy rates—compared to the national average of a .39% increase … Read more

How To Find Your Customers Pain Points

customer pain points

Are you able to accurately define what your customers identify as gaps in your service? Do you know what percentage of your customers would refer you to a peer? What do customers say about you to other people online? The answers to these questions and more lie in Voice of Customer (VOC) feedback. And if … Read more

Tips For Business Owners During The Coronavirus Outbreak

Tips for Business Owners

As the coronavirus (COVID-19) continues to spread, we are finding different ways that we are being affected. Psychotherapist Amy Morin says “If your anxiety is sky high right now, you’re not alone. The coronavirus pandemic is affecting our everyday lives in multiple different ways” (read more about Amy’s tips on how to manage anxiety here). … Read more

Tips For Property Managers During The Coronavirus Outbreak

Coronavirus tips

As the coronavirus (COVID-19) continues to spread, we are finding different ways that we are being affected. Psychotherapist Amy Morin says “If your anxiety is sky high right now, you’re not alone. The coronavirus pandemic is affecting our everyday lives in multiple different ways” (read more about Amy’s tips on how to manage anxiety here). … Read more