Opiniion Acquires Rentgrata

PRESS RELEASE FOR IMMEDIATE RELEASE Opiniion Acquires Rentgrata, Signaling a New Era in Resident Engagement The acquisition unites two leading resident experience platforms to deliver a holistic solution that elevates the resident journey and drives leasing success for landlords nationwide    Lehi, UT – Mon, Aug 4 – Opiniion, a leading resident satisfaction software, today … Read more

Opiniion Names Devin Shurtleff as CEO

Opiniion is proud to announce that Devin Shurtleff has been named its new CEO. Following the passing of our visionary leader, Justin Bingham, Devin stepped in as interim CEO, guiding the company with unwavering dedication through a time of reflection and renewal. Now, with the full support of the board and enthusiastic agreement of the … Read more

Remembering Justin Bingham

The obituary for our CEO and dear friend, Justin Bingham, has been published by Anderson Mortuary. You can read it online here: Justin Bingham’s Obituary. For those who want to pay their respects or share memories of Justin, please visit the obituary page. It includes service details and a space for leaving messages for his … Read more

About the FTC’s New Rule for Consumer Reviews

As industry leaders in customer satisfaction, feedback management, and review generation, Opiniion has closely examined the Federal Trade Commission’s (FTC) Rule for Consumer Reviews and Testimonials (16 CFR Part 465) unveiled August 14, 2024, and taking effect October 21, 2024. This significant regulatory development marks a pivotal moment in the enforcement of fair marketing practices, … Read more

How Survey Fatigue Kills Response Rates

Surveys are great for capturing deep, rich data from residents and customers, though are notorious for getting that great info from only a few voices. Ever wonder why your surveys aren’t getting very many responses? Evidence suggests that survey response rates can drop significantly after a certain number of questions, typically around 10 questions. This … Read more

Case Study: Opiniion + Yardi Users

In the current resident-centric housing environment, managing resident satisfaction and online reviews is crucial for growth and sustainability. With this understanding, several prominent property management companies have embarked on this. A transformative journey by integrating Opiniion, the #1 resident satisfaction platform, with their existing Yardi PMS system. This case study delves into the results generated … Read more

Opiniion Hits Cash Flow Positivity and Secures Series A Funding

Lindon, UT (Jan 23, 2024) – Opiniion, a leading resident satisfaction company, is thrilled to announce the successful completion of its Series A funding round. This significant milestone is a testament to the company’s exceptional growth, innovative solutions, and its commitment to transforming how owners and operators make decisions for their properties. Opiniion has garnered … Read more

Facebook Business Page Admins Are Getting Scammed

Protect Your Business from Facebook Phishing Scams In the vast ocean of the internet, phishing scams are the treacherous currents waiting to sweep away the unwary. The latest to hit the shores of Facebook are scams masquerading as a copyright infringement or other compliance warnings. These scams attempt to create a sense of urgency by … Read more

Case Study: Opiniion + AppFolio Users

In the current resident-centric housing environment, managing resident satisfaction and online reviews is crucial for growth and sustainability. Several prominent property management companies have embarked on a transformative journey by integrating Opiniion, the #1 resident satisfaction platform, with their existing AppFolio Property Management System (PMS). This case study delves into the results generated by Opiniion … Read more

Google Reviews and What They Mean for SEO

In the competitive online landscape, search engine optimization (SEO) is vital for property management marketers looking to enhance their property’s online visibility and attract more residents. While there are various aspects that influence SEO, one factor that continues to gain importance is Google reviews. Accumulating a higher volume of reviews and better online scores not … Read more

Opiniion Acquires Rentgrata

Introducing

TWO INCREDIBLE NEW SOLUTIONS!