PRODUCT & FEATURES
Intuitive Property Management Solutions
Through frequent resident feedback, online review generation, and intuitive surveys, we give you a complete view of how your residents feel about living at your community. This helps you to know what is going well, and to identify and resolve issues in real time; leading to an increase in resident satisfaction, acquisition, retention, and NOI.
- Feedback
- Reviews
- SocialPro
- ListingsPro
- Surveys
- Reporting
- AI

Private Feedback Requests
- Ask residents for feedback frequently, automatically and at key moments to gain a better understanding of how well you’re doing.
- Sent via email & SMS
- Ultra fast and simple responses
- Automated at key resident interactions
- Track trigger-based responses
- Standard or custom messaging
- Real-time reports and analytics
- Customized with your own logo and brand colors
Feedback, Reviews & Surveys; Automated
Hands Off/Hands On
Software fatigue is real, and when teams have too many different platforms to work with, things can simply get missed, lost, forgotten or slip through the cracks. Opiniion was built to be as hands off or hands on as you want it. We can run fully automatic, custom, or a happy mix. On-site and regional staff can spend lots of time in Opiniion, or have no access at all, but still get the same great results.

Review Responding
Automate, customize, or use our response team to facilitate review responses and improve customer service.

Data Filtering
Use filters to view scores and ratings by date, type of feedback, channel, source, and more.

Campaigns
Use our preset campaigns or take control to customize messaging, where residents leave reviews, or what type of feedback you collect.

Add Tags
Use tags to target or exclude residents from custom campaigns, such as collecting feedback from just those with pets about a pet focused amenity.

Intuitive Survey Scales
Improve your data and quality of insights by choosing from one of multiple response scales; agreement, sentiment, eNPS, short answer, true/false, etc.

Dedicated CSM
Our product isn’t the only thing that’s proactive. Your CSM does so much more than just provide performance updates.

Digital Curb Appeal
- Leverage technology to reach your residents and convert their experience into public reviews where you need it most.
- Relevance: Automate review requests at key resident interactions
- Recency: Drive constant stream of reviews overtime
- Responsiveness: Respond to reviews manually or automatically and improve customer service
- Rating: gather responses from various review sites in one place
- Send your residents to write reviews on any review site you can think of
- Choose the weight to control how many residents publish on different review sites
- Eliminate risk of Review Gating
Feedback, Reviews & Surveys; Automated
Hands Off/Hands On
Software fatigue is real, and when teams have too many different platforms to work with, things can simply get missed, lost, forgotten or slip through the cracks. Opiniion was built to be as hands off or hands on as you want it. We can run fully automatic, custom, or a happy mix. On-site and regional staff can spend lots of time in Opiniion, or have no access at all, but still get the same great results.

Review Responding
Automate, customize, or use our response team to facilitate review responses and improve customer service.

Data Filtering
Use filters to view scores and ratings by date, type of feedback, channel, source, and more.

Campaigns
Use our preset campaigns or take control to customize messaging, where residents leave reviews, or what type of feedback you collect.

Add Tags
Use tags to target or exclude residents from custom campaigns, such as collecting feedback from just those with pets about a pet focused amenity.

Intuitive Survey Scales
Improve your data and quality of insights by choosing from one of multiple response scales; agreement, sentiment, eNPS, short answer, true/false, etc.

Dedicated CSM
Our product isn’t the only thing that’s proactive. Your CSM does so much more than just provide performance updates.

ListingsPro
ListingsPro by Opiniion is the ultimate local search visibility tool for the property management industry. ListingsPro empowers teams to manage, sync, and optimize their business information all across the web, all from one place. With unmatched reach through our world-class publisher network and real-time syncing, ListingsPro ensures your communities show up wherever prospects are searching, whether it’s a resident looking for hours or an AI assistant recommending apartments.
186%
More Google website clicks
55%
More Impressions on Google
2.3x
More appearances in local search
Smarter Location & Listing Management
- Improve your online appearance with consistent NAP (Name, Address, Phone) data right from your Opiniion Account.
- Sync your business information across all of the most well-known directories (and the lesser-known), including Google, Facebook, Bing, Apple Maps, and more.
- Ensure accuracy, consistency, and completeness across all online business profiles.
AI-Ready Search Visibility
- Stay ahead of the curve as AI-driven platforms like Google Gemini and Bing Copilot power more of today’s search results.
- ListingsPro ensures these tools find the most accurate, engaging, and up-to-date information about your community.
- Be the property that shows up first, not the one that gets overlooked.


Performance that Delivers
- Boost your property’s online visibility and reach.
- Maximize your SEO strategy.
Real-Time Monitoring & Updates
- Audit and update all your listings from a centralized dashboard.
- Modify business hours, amenities, photos, and promotions seamlessly, with an easy-to-manage interface.
- API feed integration keeps every listing updated automatically.
Duplicate Suppression & Accuracy Tools
- Automatically detect and suppress duplicates.
- Merge, remove, or hide unwanted listings with full control.
- Resolve errors and maintain clean, consistent business data everywhere.
Centrally Managed Time-Saving
- Manage listings in real time and easily make updates from one dashboard.
- Automatically detect missing profiles or outdated information.

Why ListingsPro?
Optimized for Property Management
Purpose-built for multifamily operators, this solution simplifies the complexity of managing online listings across multiple communities. It ensures brand consistency while allowing site-level accuracy and flexibility. All from the team behind the #1 resident satisfaction platform.
Boosts Visibility & Builds Trust
Scales with You
The ListingsPro Advantage
Improve SEO and online visibility.
Create a consistent online brand presence.
Eliminate manual updates across platforms.
Strengthen trust with accurate, reliable listings.
Adapt to the evolving landscape of AI-powered search.
Ready to Boost Your Business Listings? Let’s Meet

Custom & Intuitive Surveys
- Dig a little deeper to better understand the specifics that influenced a rating, or send custom surveys for a broader view on topics important to you.
- Smart Surveys: backed by years of industry experience and great for benchmarking
- Custom Surveys: choose from various response scales to gather insights or feedback on topics you care about most
- Sentiment Surveys: Dig deeper rather than wide to gain a better understanding of why you received a particular score
- Send one-time, recurring, or fully automated surveys to make your life easy
Feedback, Reviews & Surveys; Automated
Hands Off/Hands On
Software fatigue is real, and when teams have too many different platforms to work with, things can simply get missed, lost, forgotten or slip through the cracks. Opiniion was built to be as hands off or hands on as you want it. We can run fully automatic, custom, or a happy mix. On-site and regional staff can spend lots of time in Opiniion, or have no access at all, but still get the same great results.

Review Responding
Automate, customize, or use our response team to facilitate review responses and improve customer service.

Data Filtering
Use filters to view scores and ratings by date, type of feedback, channel, source, and more.

Campaigns
Use our preset campaigns or take control to customize messaging, where residents leave reviews, or what type of feedback you collect.

Add Tags
Use tags to target or exclude residents from custom campaigns, such as collecting feedback from just those with pets about a pet focused amenity.

Intuitive Survey Scales
Improve your data and quality of insights by choosing from one of multiple response scales; agreement, sentiment, eNPS, short answer, true/false, etc.

Dedicated CSM
Our product isn’t the only thing that’s proactive. Your CSM does so much more than just provide performance updates.

Real-Time Analytics
- Real-time dashboard and comprehensive analytics to help you understand your residents and make decisions fast
- View high-level data for a pulse on your location(s), or hyper-focus on specifics such as with the Word Cloud
- Group results by one location or multiple, to get a vast understanding of the portfolio or different regions at a glance
- Schedule reports to be delivered at your preferred frequency, right in your inbox
- All-inclusive suite of aggregate data, event based scores, resident driven responses, channel-specific ratings, and more
AssistAii
AssistAii is a virtual assistant powered by cutting-edge Artificial Intelligence (AI) designed to enhance your Opiniion experience. AssistAii makes complex tasks easy, providing real-time information, or delivering personalized recommendations.
- Insights
An innovative way to analyze feedback from residents at your property. Insights does all the heavy lifting to provide you with a thorough understanding of your resident’s experience at the click of a button.
- Generate
An efficient way to publish unique, custom review responses to each review. Generate takes the pressure off your corporate or onsite teams by suggesting the perfect response every single time.
SocialPro by Opiniion is the #1 social media management platform for the property management industry. SocialPro empowers teams to simplify, centralize, streamline, and elevate their social presence across all major channels – all from one place. With built-in AI, content automation, multi-location support, and intuitive team workflows, SocialPro is more than a tool – it’s an all-in-one virtual leasing office and resident engagement powerhouse.
Multi-Channel Publishing
Publish all of the important content types, including stories, posts, tweets, reels, and more. Post once, publish everywhere – in real time or on a schedule.
Multi-Location Social Media Management
Smart AI-Powered Content Creation
Content Calendar & Bulk Scheduling
Team Roles & Approvals
Advanced Analytics & Reporting
Streamlined Engagement & Unified Inbox
Why SocialPro?
Industry-Specific Use Cases
Easily promote resident events, leasing specials, and move-in or move-out reminders while also sharing community highlights, unit vacancies, staff shoutouts, reviews, and more – directly with your audience. Maintain a consistent brand voice across all posts, while tailoring each message to fit the type of content and the unique style of each social platform.
Made for Property Operators and Marketing Teams
Save time on posting while enabling oversight and collaboration, all while delivering a consistent social experience across your entire portfolio. Get access to powerful, enterprise-grade tools without the enterprise-level price tag. Built to scale seamlessly from a single community to hundreds.
Zero Learning Curve
Intuitive dashboard that’s easy for any skill level to use, backed by training and onboarding support from the same team behind the #1 resident satisfaction tool.
The SocialPro Advantage
Whether you manage 5 properties or 500, SocialPro equips you with the tools to:
Get more leases through better digital marketing.
Build stronger resident connections.
Create consistency in content and communication.
Save time while maintaining a polished, engaging social presence.
Ready to Level Up Your Social Presence? Let’s Meet