Lehi, UT – Oct 29, 2025
Iron Men Properties and Opiniion Announce Strategic Partnership to Accelerate Growth in Lafayette, Indiana
Opiniion is pleased to announce its partnership with Iron Men Properties, a Lafayette, Indiana–based real estate developer and operator focused on high-quality multi-family housing. This collaboration brings together Opiniion’s expertise in branding, communications, and media with Iron Men’s commitment to community-focused development and property operations.
By combining forces, our teams will amplify Iron Men’s local presence, enhance storytelling around its projects, and support its growth across Indiana markets. Opiniion will lead in crafting messaging that highlights Iron Men’s unique strengths in community impact, design, and stewardship of resources.
This partnership ensures:
- More strategic outreach and brand clarity for Iron Men across target markets
- Stronger community engagement through thoughtfully crafted content
- Elevated positioning of Iron Men’s developments as benchmarks in modern multi-family housing
About the Client – Iron Men Properties
Founded in 2013 by Mike Sandry and Joe Blake, Iron Men Properties began as an investment partnership rooted in the discipline and drive of the founders’ shared background in triathlon. Since then, they have grown into a full-service development, construction, ownership, and management firm that retains 100 % ownership of its properties. Iron Men focuses on delivering multi-family housing that uplifts communities — notably, their Anvil 38 project in Lafayette, which features rooftop terraces, a golf simulator, a recording studio, pet wash stations, and other contemporary amenities. Their portfolio also includes properties in Crawfordsville, Lebanon, and Frankfort, and they are recognized for innovation such as adopting 24/7 smart locker systems for secure package access.
About Opiniion
Opiniion is a boutique communications and brand agency that specializes in launching and elevating mission-driven organizations. We partner deeply with our clients to clarify their identity, shape narratives, manage media, and craft strategies that resonate. Together with Iron Men Properties, we aim to tell a compelling story: one of real estate that builds more than structure — it builds community.
To learn more about Opiniion and how we partner with companies to magnify their impact, visit opiniion.com.
